Allen HookAllen Hook

I've been a professional tailor for over 20 years, and I have a huge passion for classic men's fashion. My approach to my craft has allowed me to master the ins and outs of quality suiting, from the perfect fit to the most prestigious brands. It is my goal to share this knowledge with others, and influence them to appreciate the timeless elegance of traditional menswear.

Fake Rolex Watches: Clear Signs to Avoid a Copy

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Two Rolex Submariner watches, side-by-side, showcasing the sleek design and precision of the timepieces

Millions of counterfeit timepieces flood global markets yearly, with Swiss authorities estimating 30–40 million enter circulation annually. In the U.S. alone, over 23 million unauthorized copies circulate, often mimicking high-end brands. These replicas range from obvious tourist trinkets to near-perfect clones that challenge even seasoned collectors. Modern counterfeiters use advanced techniques to replicate every detail, … Read more

Style Men’s Long Hair: Top Looks and Care Advice

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A man with long hair, leaning against a brick wall

Effortless, versatile, and bold—longer hairstyles are redefining modern grooming. Celebrities like Timothée Chalamet and Brad Pitt have embraced flowing locks, proving this trend works for all ages. Their looks blend sophistication with a relaxed vibe, making it clear why these styles dominate 2025 fashion. Growing out hair requires patience and strategy. Many guys struggle with … Read more

Popular Men’s Fragrance Brands: Best Scents for Every Man

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A man carefully applies cologne to his neck

Finding the right scent can define your presence. Today’s market offers everything from affordable staples to high-end masterpieces designed to leave lasting impressions. The best options balance personality with subtlety, avoiding overpowering aromas while enhancing natural confidence. Selecting a signature scent involves more than trends. Experts emphasize balanced note compositions and versatility across occasions. Brands … Read more

How to Tie a Tie: Simple Steps for a Sharp Look

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A man ties his tie, preparing for a day of professional engagement

A perfectly tied necktie transforms an outfit from ordinary to exceptional. For men navigating formal events or professional settings, this skill remains a cornerstone of sophisticated dressing. While knots may seem complex at first, modern techniques simplify the process for all skill levels. This guide focuses on three versatile styles suited for interviews, weddings, and … Read more

8 Influencers Every Man Should Follow for Daily Outfit Inspiration

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A man in a cream-colored suit stands before a light beige brick wall

There’s something oddly satisfying about stepping out of the house and knowing your outfit just works. Not in a flashy, over-the-top way—but in a way that makes you feel like the most confident version of yourself. For a lot of guys, getting to that place takes time, trial-and-error, and, more often than not, a bit … Read more

Your 24-Hour Reset: Simple Habits That Change the Game

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Want to hit restart on unhealthy patterns? Little adjustments over 24 hours can get you back on track with increased energy, productivity and wellbeing. Implement a few science-backed strategies to wake up refreshed, commute actively, hydrate consistently, take a true lunch break and soak in some sun. Just one day of positive habits creates momentum … Read more

Effortless Style: Time Management Tips for Busy Fathers

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A man in a suit, checking his reflection in a room with sheer curtains

There’s something about fatherhood that can flip a man’s entire routine upside down. One minute, you’re footloose and fancy-free, picking outfits based on mood alone. The next, you’re juggling work deadlines, school runs, diaper changes, and—if you’re lucky—a little bit of time to breathe. I’ve chatted with countless dads who feel worn out by the … Read more

7 Proven Tips to Keep Your Smile Bright and White Every Day

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A bright and healthy smile enhances confidence and improves overall health. Achieving and maintaining white teeth requires: A daily commitment to good habits and dental hygiene can keep your smile looking vibrant for years to come. Consulting with a dentist ensures you are on the right track. Let us talk about it in greater detail. … Read more